Facial serum

What is a serum for the face

A serum for the face is a lightweight skin care product with a high concentration of active ingredients. Due to its thin consistency, the serum absorbs into your skin quickly and can penetrate deeper than thick creams or lotions. The molecules are deliberately kept small so they can easily pass through your skin barrier.

Serums usually contain between 10-20% active ingredients, while ordinary moisturizers often contain as little as 5%. This makes them particularly effective for specific skin problems such as pigmentation, wrinkles or a dull complexion. You apply them to cleansed skin, before your day cream or night cream.

Which serum suits your skin

For dry skin, your best choice is a hyaluronic acid serum. This ingredient can hold up to 1,000 times its own weight in water and instantly gives your skin more volume and suppleness. Hyaluronic acid acts like a magnet for moisture and attracts water from the air to your skin.

If you have a dull complexion or pigmentation spots, a vitamin C serum is your best friend. Vitamin C stimulates collagen production and has antioxidant properties that protect your skin from free radicals. It provides a natural glow and helps fade dark spots.

Tips for choosing your serum

Always start with a low concentration, especially for sensitive skin. A 5% niacinamide serum is perfect to start with if you suffer from pimples or oily skin. For anti-aging effects, choose a serum with retinol, but use it only at night because of increased light sensitivity.

Why use a facial serum

Your skin faces pollution, stress and UV rays every day. A serum gives your skin the extra support it needs to stay healthy and radiant. Due to the high concentration of active ingredients, you will see results faster than with just a regular day cream.

Regular use of a serum can reduce fine lines, improve your skin texture and even out your complexion. It is actually a boost to your daily skin care, similar to how an intensive hair mask gives your hair extra nourishment.

Combine with other skin care products

Just as you combine your hair products for best results, you can also cleverly combine serums with other skin care products. Use a hyaluronic acid serum under your day cream for extra hydration. For a complete skincare routine, you can also alternate your serum with a nourishing face mask several times a week.

How to use a facial serum

Always apply your serum to clean skin. First wash your face with a mild cleanser and pat your skin dry with a soft towel. Take 2-3 drops of serum on your palm and gently pat it into your skin, from the inside out. Let the serum absorb for a few minutes before applying your day cream.

Preferably use vitamin C serums in the morning for optimal protection against environmental factors. Retinol and other powerful active ingredients should be used in the evening when your skin is recovering. Always start by using every other day and slowly build up to daily use.

Daily routine with serum

Make your serum a regular part of your morning or evening routine. Consistency is more important than the amount of product you use. A few drops are enough for your entire face and neck.